Client: London Dairy
Agency: MSLGROUP
Summer is the best time for ice creams, but it is also the time when people look for different ways in which they can enjoy and unwind. The teaser campaigns for film, showcases the excitement among people, in the anticipation that of summer. The two teasers show people are happy that #SummerIsComing and a twist was added to ensure mystery and intrigue on what’s next, by an element of transition scene.
Then the main film on #SummerOfIndulgence, brings to life various ways in which people can indulge during summer by going for a long drive, fishing, camping, surfing, etc... The thought is to showcase how London Dairy transforms these regular occasions into memorable moments and experiences when you “Give into Indulgence”.
Teasers 10 seconds
#SummerIsComing
#SummerIsComing
#SummerOfIndulgence Full Version
